You’ve probably heard of Jeunesse by now.
They’ve crash-landed the anti-aging scene with their Instantly Ageless product that supposedly eliminates wrinkles and puffiness under the eyes.
So am I promoting it? Like I said, product is ahh-may-zing, but that doesn’t mean it’s the best way to replace my 9 to 5.
This video explains:
All good? Let’s continue…
Company is based off a miracle skin care cream.
So, has science caught up to miracle lotions, potions and creams?
Jeunesse (and some doctors) would like you to think so.
“It causes instant, but temporary tightening and smoothing of the under eye area that can last anywhere from two to eight hours,” said Dr. Doris Day in an interview with Inside Edition.
There’s already a widespread belief that human aging can be reversed, thanks to the many wonder drugs and supplements containing magical ingredients currently churned out by pharmaceutical and beauty companies like Jeunesse.
Indeed, anti-aging science has advanced to levels where amazing results can be seen.
Jeunesse’s line of products are developed with the latest scientific principles behind them. But does the science mean anything? Are the products effective in the way Jeunesse says they are? Or just another multi-level-marketing scam?
To answer these questions, we’ll look at the three main scientific breakthroughs that Jeunesse products employ in order to appeal to consumers:
- stem cell research
- DNA repair
Jeunesse is closely aligned with the future of Dr. Nathan Newman, a world-renowned dermatologist. Hailing from Beverly Hills where he’s famous for his stem cell facelifts, Dr. Newman is well-versed in using adult stem cells to reverse signs of aging.
In his practice, he harvests the stem cells from a patient’s fat cells and injects them into the target areas on the face. For Jeunesse, he’s using his expertise to devise an at-home topical treatment to achieve the same effect as his in-office cosmetic procedures. The topical treatment uses stem cells, too, but can be used at home. The product is called “Luminesce”.
Does it really work? Other scientists have weighed in on stem cell facelifts, on which Luminesce is based. Dr. J. Peter Rubin, an associate professor of plastic surgery and co-director of the Adipose Stem Cell Center at the University of Pittsburgh, says it’s entirely possible that it could work (1).
He also concedes that it’s possible that stem cells really do generate new collagen and blood vessels (the key to younger-looking skin).
However, we’re still in the early phases and there are still lots of unanswered questions.
Jeunesse’s anti aging line is also based on the science of DNA repair. Cells are continually replicating, but as we age that replication process becomes rusty and although we get new skin, it’s not younger-looking skin anymore.
That, according to scientists, is due to damaged DNA, which happens as we age.
DNA becomes damaged when the “end caps” on our genes start to wear away. These end caps are called short telomeres, so the key to Jeunesse’s anti-aging is repairing these telomeres. Is there anything to this “science”? The scientists who work at the genetics department at the University of Utah think so.
The Genetic Science Learning Center explains it in detail, but the gist of it is: telomeres get shorter every time they divide, but an enzyme called Telomerase can counteract this.
But here’s the rub: geneticist Richard Cawthorn and his colleagues at the University of Utah State (2) that yes, short telomeres are associated with shorter lives.
However, they also state that lengthening these shortened telomeres doesn’t necessarily mean the aging process is slowed down or reversed.
They’re not even sure yet whether telomeres contribute to aging or they’re just a side effect of aging. Correlation does not mean causation.
Hence, while the stem cell science of Jeunesse products seem to be valid, this DNA repair bit isn’t yet substantiated by science.
Jeunesse includes antioxidants in its skin care line, but there’s one product that features a super antioxidant, and that’s their RESERVE. The super antioxidant is Resveratrol, which is derived from red grapes.
Scientific studies have shown that Resveratrol can promote longer cell life. This happens because it stimulates the activity of mitochondria, the energy-producing parts of the cells. Even the National Institutes of Health admit that Resveratrol “may fight aging” (3).
But can it work its supposed magic when applied topically?
Most of the reports tell us to drink red wine. Also, the bioavailability of resveratrol is very low- that means it doesn’t stick around in the body long enough to do much of anything. Scientists say (4) it gets absorbed quite well in the intestines, but through the bloodstream, it just passes through very quickly.
And topically-applied resveratrol? Fuhgeddabouddit.
All backed by science?
Developers at Jeunesse have put considerable effort into creating vast structure of scientific “evidence” to support their products.
Yes, it’s based on some real science as we’ve seen.
But you’ll notice they also sell nutrition products, hoping the consumer will attribute the rich scientific support of their skin care products to the nutrition line as well.
They seem to be hoping consumers will think: “they researched the heck out of their skin care line…probably their nutrition line is just as good”.
Maybe so, but not so fast…
A short glance at the product page for AM & PM Essentials reveals a glaring absence of “science”. It’s mentioned that the product “supports natural cellular DNA repair” but nothing is named specifically.
Just a convenient grouping of oregano, basil, and garlic powder.
I mean they’re definitely stuffing their nutrition products with good stuff, but where’s the cell growth?
- soybean lecithin
- alphalinolenic acid
- oleic acid
- borage seed oil
- evening primrose oil
- fish body oil
- turmeric root extract
- quercetin dehydrate
- astragalus root extract
- cayenne pepper fruit
- purslane extract
The “stem cell maintenance complex” consists of various algae and seaweed. One is Klamath blue-green algae, which, according to WebMD are used for many conditions, but so far there isn’t enough real science to say exactly what they do for us.
Stem cell research is the scientific saving grace of Jeunesse.
This is the future, like it or not.
The promises of adult stem cells in the anti-aging products seem to be the only claim that comes with real, science-backed results. The DNA repair and the antioxidants may have some science behind them, but that science doesn’t apply to the way these ingredients are delivered via Jeunesse’s nutritional products.
However, that doesn’t mean Jeunesse products won’t benefit the consumer in any way. They’re still a pioneer, and should be considered by anyone looking to reverse or slow down their aging.
If you’re doing it for the money, though, there’s a better way.
I’m 100% MLM-free and I make more money than most doctors and lawyers. Find out how here.