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Did I join Advocare? My full review

Advocare is a big MLM name in nutrition…arguably the biggest.

The MLM nutrition space is filled with hungry companies looking for their piece of the pie (hint: Life Shotz, Ardyss, Beachbody, etc.,), so you really gotta bring it.

Advocare has.

But it’s a good thing Advocare has Drew Brees, because they’ve taken some slack lately. Not all gravy.

So have I been involved with these guys?

This video explains:

 

All good? Let’s continue…

Overview

22 years ago, Advocare was founded by an insurance man who cut his teeth in the MLM world with Herbalife (which by the way is a very big name in nutrition MLM).

There are over half a million distributors working for Advocare, with the majority of them joining the company in the last 7 years. If you were to plot the company’s growth, it would take a sharp upward turn during this most recent period.

Advocare is not only a member of the Direct Selling Association, they are active in creating the DSA code of ethics Communications Initiative.

They did, however, suffer an ethics dilemma in 2009 when they were sued for improperly letting go two distributors. [1]

If that raises any doubts about their ethics, refer back to the preceding paragraph. Sometimes these things just happen to big successful companies. It seems to be an isolated incident.

They’re constantly in the news doing great things, and online interest in the company has almost doubled in 2015 alone. And that’s part of a sharply rising curve since about 2011, when interest suddenly took off.

Products

The focus of the company has always been selling products (over 70 of them now) to help people with:

  • weight loss
  • general nutrition
  • energy
  • sports performance
  • skin care

Advocare products enjoy several winning features, most notably an endorsement from supplement guru Dr. Oz for the quality of their product as tested by ConsumerLab.com. [2]

They’ve got Advocare Spark, which is a household name in its own right, generating more buzz than a competitors entire company:

Advocare also just signed a multiyear agreement to become the Official Sports Nutrition Partner for Major League Soccer…this is World Cup level! [3]

Of course a few of Advocare’s products have had their share of controversy. It was discovered that their Arginine Extreme supplement was tainted with clenbuterol after Olympic swimmer Jessica Hardy tested positive for the enhancer while taking the Advocare product.

They also suffered a PR setback after an ill-advised marketing campaign targeted kids for a caffeine-riddled sports drink.

Lol. Could be worse, but still…

Mistakes were made but Advocare seems to have weathered these setbacks and continues to surge forward with sales and distributorships despite the bad publicity they received concerning these events.

Usually management and founder don’t spell much for your typical MLM…they’re either too young to have much experience, their past is hidden from internet view, or they’re simply too shady to lend their company any cache.

Not here. The current president and CEO of Advocare, Richard Wright, has all the right stuff:

  • grew distributor network from 30,000 to over 500,000 since he took over in 2007
  • board member at Southern Methodist University
  • Ernst & Young Entrepreneur of the Year Award
  • Distinguished American Award from National Football Foundation
  • Served on the senior staff of U.S. Congressman Jim McCreary

All that may not mean much to you- after all, what does the National Football Foundation know about MLM? But consider this: Richard Wright is a bona fide successful businessman and this is what people like that do: they collect awards and serve on boards. Just take a look at the resume of any large company CEO- you’ll see a similar collection of awards and positions.

Compensation Plan

Here’s how you earn income:

  • Retail Sales. Purchase products at 20%-40% discount and sell them at full retail price. The difference is all yours in profit. Your discount depends on your sales volume but minimum is 20%. Attain a level of $3,000 in the last 1-3 consecutive pay periods to hit that 40% discount level.
  • Earn on your Distributors. You get the difference between your downlines’ discount and your own. So, if you’re at the 30% discount and your new distributor you signed up is at the base level of 20%, you get 10% of their sales. This is called Wholesale Commissions.
  • Bonuses. To qualify for the various bonuses, you must sell at least 5 products to 5 different customers during the pay period. Keep it up or you lose all your compensation for that pay period. Advocare will actually contact your customers to verify the sales!
  • Overrides. If you’re at the 40% level that means you attained Advisor level, which qualifies you to earn overrides of up to 7% on your downlines. It goes as deep as 3 levels.
  • Tons of bonuses. Too many to list here, so check out the Advocare Compensation plan in its original form here.

Recap

Prestige and power are good any time you can associate yourself with these qualities, so it’s certainly going to help in recruitment that Advocare is so respected and well known in the MLM world.

Sure there have been some mishaps along the way- name a huge company which hans’t had PR snafus and misdirected product lines. In all of 22 years in business, there were only the 3 major issues listed above, so this is a non-issue as far as I’m concerned.

Advocare’s heavy involvement with the DSA, the impressive credentials of their management, and celebrity endorsements all serve to lend their distributors the backing of a true winner in a field of copy cats.

What’s better than when the Major Soccer League agrees to let you sponsor their team for 4 years? You’ll be selling to people who already know the brand. That helps with recruitment as well as with retail sales. Advocare is also very active in charitable initiatives, other sponsorships, and other newsworthy activities which should almost make it a no-brainer when it comes to marketing the product and setting up a website if that’s your route to success.

Want to represent a heavy hitter in the over-saturated world of nutrition products, where branding and marketing are essentially done for you? Advocare wouldn’t be a bad choice.

But if you’re in this to chase money, just stop. There are much better ways to kill your 9-to-5 job and make money online, without MLMs, recruiting, and ponzi schemes.

Gotta b-slap those tacky money-chasing habits.

In other words, you might like our coaching because it shows “the good life” without 3-way calls or spamming wellness products to your Facebook friends.

12 Comments

12 Comments

  1. Abe Benitez

    May 26, 2016 at 10:02 am

    I seriously desire to start and build a business that will replace my existing job pay in less than 2.5 years and I want to triple my existing job pay in 5 years. I look forward to speaking with you. 508-577-3161. Thank you, Abe

    • Jeremy Page

      June 2, 2016 at 6:40 am

      Awesome, Abe. Looking forward to it as well.

  2. Ruel A Acuna

    September 14, 2016 at 2:31 am

    Like to Join with your team

    • Jeremy Page

      September 17, 2016 at 11:57 pm

      Are you talking about my non-MLM coaching that led me to digital “CEO money”?

      (ahem)

  3. Nikita

    September 16, 2016 at 1:50 pm

    Hi,

    Just wondering if this is only for US only or Globally?

    • Jeremy Page

      September 17, 2016 at 11:41 pm

      Global

      • Eddie

        February 13, 2017 at 9:18 am

        Is it available in nz

  4. Joel Roberts

    November 25, 2016 at 1:12 am

    Would love to know more. Look forward to speaking with you.

    • Jeremy Page

      December 8, 2016 at 7:00 am

      Great, hope you scheduled a call.

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Multilevel Marketing

Zija review: Nutritional supplements from moringa

Zija is a nutritional products network marketing company capitalizing on the healthful properties of moringa.

In May 2017 they acquired Xango, making them a bigger force in the health MLM space.

Run by a pioneer inventor in the herbal supplement industry and propelled by a top Harvard scientist, Zija is setup to do big things.

Overview

We’ll take a look at exactly what Zija is celebrating. You’ll find out whether the science is there to support the claims made about moringa. You’ll also discover how well their International compensation plan stacks up in a sea that’s brimming with nutritional energy drinks (hint: Tru Vision, Isagenix, and Visi).

First let’s find out about moringa.

Moringa Oleifera is a tree found in the foothills of the Himalayas known for its drought-resistant properties (1). The seedpods are eaten in Africa and Asia. The leaves are the most nutritious part and are eaten in Southeast Asia. The flowers are said to taste like mushrooms.

There seems to be no question as to the high nutritional value of moringa. It’s a good source of protein as well as vitamins, amino acids, minerals, and phenolics (2).

But delve a little deeper and the clinical studies aren’t there yet for many of the claims made by Zija Interntional. More on that below.

Who is Zija International? The founder of Zija is Ken Brailsford. He is credited with inventing herbal encapsulation, and with helping to bring moringa to the supplement industry after watching a documentary about the health benefits of consuming parts of the moringa tree.

Mr.Brailsford is actually something of a “star” in the herbal supplement world. He started Nature’s Sunshine in the 1970s, to capitalize on his new herbal encapsulation methodology. He ran that until 1979 when he left to become a stockbroker because of a noncompete clause with Nature’s Sunshine (3). He later went back but fully retired in 1997 until he founded Zija years later.

The company is based in Lehi, Utah and boasts an executive team of “experienced MLM professionals.”  That would include CEO Rodney Larsen who was hired to promote the growth goals of Zija. Mr.Larsen has been with ZI since 2006 and his LinkedIn profile shows no other data before that year. Some Zija affiliate websites do mention that he worked for NEXX and a branch of NuSkin Entrprises before joining Zija.

President Brad Stewart’s profile mentions that he has managed his career “through vision and faith”. He has been involved in network marketing his whole life.

Executive Vice President Darrell Eyre started as an Amway distributor and has been in network marketing for 25 years.

COO Michael Hershberger has over 15 years experience in management and IT and an MBA.

The takeaway: apart from the Chief Operating Officer, Zija International is run by people who have pretty much always worked in network marketing. The founder is recognized as an important figure in herbal supplement history and founded one of the oldest and most successful herbal supplement companies in the world.

Zija International is a BBB accredited business with a rating of A+.

Products

The ZI products can be divided into three categories: moringa, ameo, and ripstix. Headed by  Harvard Medical School valedictorian Joshua Plant, the scientific wing of Zija International is actively engaged in formulating new products based on moringa and other botanicals.

Moringa is believed to support a wide range of health benefits, including anti-inflammatory support, improved digestion, improved mental clarity, increased energy, anti-aging, immune system support, and blood glucose level regulation. All of these benefits are listed on the Zija International website.

Scientific evidence and clinical trials, however, are hard to find.

There is one agricultural study  where mice and ruminants were given moringa tea. It was found that the white cell count in the mice who drank the tea was significantly higher. Mice also experienced reduced inflammatory responses.

In that same study, Moringa also improved cell viability in sheep and goats, and reduced oxidative stress from internal parasites. No effect on the gut health of pigs was observed, however (4). The results of this study have only been published informally to date.

The same Ag & Tech school that’s conducting that study is also looking into the use of moringa to promote animal health. Specifically, they’re researching moringa’s effects on the immune system (on B and T cells). In addition, they’re studying moringa’s effects on growth rate and performance of pigs. However, at this time it’s merely stated that more research is needed (5).

There is also a World Health Report citing the use of moringa in the use of water treatment in developing countries (6). But so far, not much has made it into the National Institutes of Health’s PubMed system.

The takeaway: moringa is incredibly nutritionally dense, but clinical studies are needed to support many of the health benefit claims made by Zija Interntaional.

Essential oils produced with clinical-grade standards and Zija’s exclusive patent-pending certification system.

Ripstix Hydration and Fitness Line – these are energy drinks in powdered form. Fitness supplements containing L-arginine (8) and electrolytes, they also contain fructose which some people try and stay away from.

Compensation Plan

There are tens of thousands of independent distributors working for Zija International. They have access to an extensive network of Zija training modules, including videos, an app, audio training, all of which is measured by a series of exams.

It’s the only MLM known to have a certification process for its distributors. Not only that, but every 90 days, distributors must re-certify. Passing exams means higher pay, too (7).

This is similar to how non-MLM companies handle their training. For example, public school teachers get pay raises when they pass graduate-level courses from accredited institutions of higher learning.

So what if Zija operates its own training, testing, and certification program in-house: it’s far above and beyond what you’ll see in other MLM companies.

Details:

1) IBOs profit by purchasing products at wholesale prices and selling them at retail (up to 25% profit).

2) Qualify to earn commission by being on autoship for at least 75 PV per month.

3) Get 10% of sales made by your personally enrolled recruits.

4) Team commissions and further bonuses as you advance in rank.

Recap

Zija appears to offer a good product. They have done a lot of things right and have a unique niche in the competitive nutritional supplement industry. But the income potential isn’t worth my time.

I’m not saying Zija International is a bad company – they’re not.

With any MLM, peddling products to your family members and friends at church might work for a couple months…maybe over a year if you’re lucky.

In the end, it’s still the sad story of selling hype and chasing the hot opportunity.

There is a better way.

Check this out. This will help wreck your money-chasing habits.

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