News flash: approaching well-dressed people in Wal-mart or spamming your Facebook with links is not a good look.
Your whack approach is giving zero value to the marketplace, and you’re merely another dime-a-dozen money-chaser.
You’re chasing money, and just like “chasing” the opposite sex, it never works. You’re desperate, vulnerable and mainstream.
Luckily, there is a better way.
I’ve never begged anyone to join my business, and my inbox is looking like this these days:
…and most recently, like this:
99% of the time, I’ve never talked to them, either.
I have 3 distinct methods. You’ll want to take some notes.
Here we go…
1. MLM blogging
Optimized blogging is my secret sauce. Most people want to throw up basic, 20-minute blog posts about a deal they joined, hit publish, and think that people are going to be intrigued by their message.
First of all, the potential buyers will see right through this, because you aren’t offering any unique insight or value.
And then, Google knows better not to rank your site, as recent Google algorithm updates have specifically addressed thin content that does not give real value to the user.
So what is optimized blogging?
It’s blogging that plays into the potential buyer’s mind – and plays into Google’s ranking algorithm.
You want to whip up 1500+ words of posh content that is full of unique perspective, videos, graphics and discussion.
For each blog post.
Peep my My Advertising Pays review, as an example.
You’ll see that I break down the concept into easy-to-understand instruction, I provide proof of the concept, and I have a strong CTAs (call-to-action’s) throughout the post to get people into my deal.
For one, it converts well from a user-end, and it also ranks well for “My Advertising Pays” keywords (second only behind the corporate site).
But that is just one post. That is only one audience (people searching information about My Advertising Pays).
Gotta take it further. Think about the hundreds – even thousands – of other audiences out there on the internet that would be interested in your deal…think about it.
Look where else I am blogging…
Did I also join those deals? No, of course not.
But people who do join those deals are also interested in my deal…you see what I am saying?
There are hundreds of programs out there. Thousands, even.
Find those niches and exploit them. If you’re in a vitamin deal, find 10 other vitamin deals out there and write the best pieces about them. You’ll find that there are few people taking advantage of this, which is why I am cleaning up on blogging leads.
Affiliate marketing programs, MLM companies, mindset books, internet coaches, and all the keywords related to “make money from home” or “make money online”.
There are literally tens of thousands of audiences that you could tap into.
That is what optimized blogging is all about…finding those audiences and putting out the best piece of content in that niche. You’ll either get leads or sales.
And with those leads, get in the habit of hitting up your email leads a few times a week, providing value, and offering them resources to becoming successful network marketers and internet entrepreneurs.
Yes, you’ll need a good email autoresponder for this, but for any MLM-er transitioning to the online business route, this is a necessary $20/mo expense.
Now, you’ll need your own blog to do this. I highly recommend you use your own domain for this, as it is hard to build authority to a Tumblr, Blogger or Empower Network blog.
You want 100% complete control of your own domain, and it will require you to grab your own hosting and domain.
If you haven’t done this, I highly recommend you use Bluehost for this, as their 30-second WordPress installations make it possible for you to have a website up and running in 10 minutes.
I secured a special discount using this link.
Once you get your domain and hosting, Bluehost has a sexy, one-click WordPress installation.
Seriously, it takes 30 seconds.
Click on “Home” inside your Bluehost account, then “Install WordPress”…
…then choose your domain (either www.domain.com or domain.com), fill out your site info…and then you’re done.
Go to yourdomain.com/wp-admin, put in your username and password, and you’re inside your WordPress dashboard.
For the full MLM blog setup, i shot this video for everyone.
It will guide you through setting up your blog, installing WordPress, installing your WordPress theme, picking out opportunities to talk about, and the full execution.
Remember, before your posts go live, you’re not done.
You gotta cut a video, amigo.
And get that bad boy ranking on YouTube…
First, make sure the title and description have the keywords you’re going after…
Then, share your video in a few Facebook groups..
(for MAP, share it in all the MAP groups…this will get you 100+ views right outta the gate)
Then, pour some Youtube “ranking sauce” on your video:
First, social bookmarks ($5)
Then, some backlinks ($5)
Then, some retention views ($5)
I linked those 3 Fiverr gigs for a reason. They work.
Also, keep the video files on your computer or save them on a disc or portable hard drive in case “flaggers” get your YT account deleted (this rarely happens, but it happened to several people in Empower Network).
And remember, do not just make videos about My Advertising Pays (or whatever deal you’re in).
If you’re in MAP, go after Global Ad Share, Neobux, Zhunrise, Genesis Global Network, etc, etc – there are THOUSANDS of niches you could go after…
Great, now that you’re blogging better than 95% of the other MLM-ers, let’s move on to the next method.
2. Facebook Ads
Most marketers on Facebook are doing it horribly wrong.
They just put up the same link on their FB wall every day, telling people to join, and spamming the same message in tons of money-making FB groups.
That’s not attraction marketing. With Facebook, you want to be a little less direct.
The solution: attraction marketing.
Just post results.
Your FB updates should be results-driven from your own production. Like a screenshot graphic showing daily earnings, or your weekly YouTube video showing the inside of your business.
Something like that.
A friend of mine (Frank Calabro) does this beautifully.
Every day on his Facebook wall, he posts the same graphic showing total income earned, new members he sponsored that day, and in big letters, the total amount of money he earned that day.
He does it every day, without fail.
Because of the consistency and the daily results, people are intrigued by his business. For one, it shows that he has nothing to hide because he is showing full documentation, and, it also shows that he is focused on results.
Now, this strategy only works if you are consistent (and you have results to prove it).
With My Advertising Pays, I would recommend daily updates because you earn daily on a company-wide profit-share.
Now, to supplement this Facebook strategy, you also want to do these things (H/T Frank Calabro):
- BUILD your Facebook friends to 5,000. Only add business minded entrepreneurs. Go to network marketing groups and pages to find friends. Be selective.
- Once per week, set up a Facebook event and invite everyone to see a live webinar in your company. Create your own webinar or live event if there currently isn’t one in your MLM or program.
3. Other paid traffic
If there was a drug that roided out your MLM sponsoring or recruiting, it’s paid traffic.
With paid traffic, you could throw 25 people into your deal in one day.
You just have to know where the good paid traffic is…
There is banner advertising, traffic-exchange sites, ad networks and sponsored content sites you can use.
Now, without dropping just a few places to spend money on advertising, I compiled some exhaustive lists of validated places to advertise.
I’d recommend testing ad copy and ad graphics using Google Adwords or Facebook advertising before spending the big bucks at traffic sites. There are plenty of places on Google that will walk you through your first Google Adwords or Facebook ads campaigns, so I won’t cover that here.
(Hint: there are places on the web where you can buy $50 Adword spend coupons or $50 Facebook ad coupons for $5…the site rhymes with Diverr)
However, you want to test your copy and images so you can find one that converts well.
Then, when you find a winner, you’re ready to spend some cash.
Traffic-exchange Sites: (Good for My Advertising Pays)
These three methods work.
They’re income-producing activities.
MLM-millionaries have been created from these secrets:
…optimized blogging (see: Justin Verrengia, David Wood)…
…Facebook marketing (see: Simon Stepsys) …
…and paid traffic (see: Vick Strizheus).
Knowing this, you don’t have to master all three.
At minimum, become great at one of them before trying to master all three.
Either way, stick to these proven strategies. Mindlessly wandering on Facebook or buying more marketing products on the internet will not get you there.
Stick to these income-producing-activities…the “MLM recruiting secrets”.
Here’s to bringing in 2-3 people into your business every day.
PS. Did you know MLM is only 10% of my six-figure income? Check out the other 90% here.