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Can you make a living selling Purium?

Purium is a health and nutrition MLM with an emphasis on “pure” supplements like weight loss shakes and anti-aging skin care creams.

Their cleanse product is making the rounds amongst some of the world’s trendiest (see: Jeunesse, Nerium, and Arbonne), and they’ve even been endorsed by editors at Harper’s Bazaar.

So have I been involved?

This video explains:

 

All good? Let’s continue…

Overview

Purium was founded in 1993, and they’re headquartered in Long Beach, California. Not a bad place to center your diet business, considering everyone there “wants to lose 10 pounds”.

Purium founder and CEO David Sandoval is one of those real rags to riches success stories. He went from being a homeless vagabond at the age of 17 to the millionaire owner of a multi-national MLM. The guy’s a true entrepreneurial spirit.

He spent years job-hopping from bowling alleys to oil factories to real estate, and he got fired from pretty much all his jobs for constantly telling his bosses how they could do things better, cheaper, and more efficiently.

In the early 90s, he started working for a pharmaceutical company that marketed their products as healthy and organic when they in fact weren’t, at all. This inspired him to start making his own 100% pure, healthy products from home, and that’s how Purium got started.

They’ve now built up a network of 100 pharmacists and 30,000 salespeople worldwide. They hit $47 million in revenue in 2014. [1]

Purium maintained pretty steady but unimpressive growth until around 2014, when they finally started to get a lot of hype. They hit maximum buzz last year and seem to have leveled off a bit, but that’s normal…

Either way, it’s still one of the trendiest cleanse/diet programs in the game. They’ve even been featured in Harper’s Bazaar, and according to some big name editors, the brand is making its rounds through the NYC health scene. [2]

How much does Purium cost?
$290.

Products

Purium offers health and wellness products in the following categories:

  • Weight Loss: shakes, supplements, and meal replacement products as well as weight loss programs.
  • Athletes: Performance-enhancing supplements and beverages, as well as a fitness program.
  • Anti-Aging: Skin products and supplements designed to fight the effects of aging on both appearance and health.
  • Family Nutrition: Nutritional meals and products designed for kids health.
  • Greens: Green juices, smoothies, and supplements made from herbs and organic fruits and vegetables.

Their main product is the 10-day transformation kit, a diet and cleanse program. They sell one geared toward weight loss, and one geared toward fitness. Both cost a hefty $290 for the 10-day supply.

The products are vegan and all natural. They’re designed to reset your metabolism, detox your digestive track, burn fat, build muscle, and break down addictions to harmful foods. The kit includes…

  • Power Shakes in Apple Berry or Original
  • Super Amino 23 Pure Protein
  • Apothe-Cherry Hydration and Electrolytes beverage
  • Caramel Apple Daily Fiber Blend
  • Super Lytes for Hydration and Electrolytes
  • BPA-Free Shaker Bottle
  • Tape Measure
  • Gym Bag

For 10 days, you consume only the shakes, supplements, and cherry beverage with a couple servings of vegetables or fruits throughout the day. Supposedly, you can lose anywhere from 5-20 pounds in just 10 days.

Those are some impressive results if it works, but you also have to consider that most of that is just coming from an extreme calorie deficit. You’re basically paying $300 to starve yourself, which you could easily do for free. If all you’re getting is 20 protein shakes and 10 glasses of cherry juice, you could probably find that elsewhere for a lot cheaper.

The company also has licensed Naturopaths that offer free nutritional consultations and assistance throughout the program.

Benefits:
According to Purium, their 10-day transformation kits:

  • Help you lose weight
  • Detox your digestive system
  • Burn fat
  • Build muscle
  • Break down addictions to harmful foods
  • Reset your metabolism

Of course, none of these claims have been proven, and their products are not FDA approved or backed by clinical research.

Side Effects:
Here’s where things get sketchy.

Customers have experienced a number of side effects, although a lot of them have to do with toxins being released from their body. Reported side effects have included nausea, bloating, headaches, fatigue, and irritability.

More disturbing, though, is a lawsuit that came up against Purium in 2011 from the Environmental Research Center. They claimed that Purium products contained lead, and not only that, but that Purium knew it and continued to market the products anyway.

Compensation Plan

Purium has an interesting way of handing out profit on personal sales.

Instead of offering commission or retail profit, Purium gives their distributors sets of $50 gift cards for their 10-day transformation program, free of cost. Distributors can then hand these gift cards out to people who are interested in purchasing the program. Once a customer uses one of their $50 gift cards to purchase the 10-day transformation program, that distributor then gets a $50 bonus. This explains why the program is so expensive.

I can see this being a pretty effective way of making sales, to be honest. People are wayyy more likely to purchase something from you when you hand them a discount or gift card, even if you’re really just lowering a way marked up price to its actual value.

But the customer is still shelling out $240 for the program, while you’re getting $50 of that. That’s about 20.83% commission, which is definitely below industry standards.

That being said, handing out these gift cards and getting people into the product is a great way to reel them into becoming a member, which puts them in your downline. Then you can earn up to 36% commission on a uni-level structure up to 8 levels deep. If you move up high enough, you can even access revenue sharing pools and a $10,000/month lifestyle bonus.

Of course, almost no one makes it that far. According to their income disclosure statement, the average Purium distributor makes $21.35 to $740. That’s not even good side money.

Recap

Purium has done a great job of making a name for themselves, and they’ve actually built up a pretty trusted and trendy brand, despite the lawsuit.

The program probably works like they say it does, too. But it’s way, WAY overpriced.

If you have some serious sales and marketing training, Purium is a pretty good option as far as health and wellness MLMs go. Give it a shot and see what you can make. Just don’t expect to quit your job to work from home with it.

If it’s a passive income stream you are looking for, there are better opportunities out there.

In other words, you might like our training because it teaches the “good life” without peddling products to your family and friends.

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Multilevel Marketing

Zija review: Nutritional supplements from moringa

Zija is a nutritional products network marketing company capitalizing on the healthful properties of moringa.

In May 2017 they acquired Xango, making them a bigger force in the health MLM space.

Run by a pioneer inventor in the herbal supplement industry and propelled by a top Harvard scientist, Zija is setup to do big things.

Overview

We’ll take a look at exactly what Zija is celebrating. You’ll find out whether the science is there to support the claims made about moringa. You’ll also discover how well their International compensation plan stacks up in a sea that’s brimming with nutritional energy drinks (hint: Tru Vision, Isagenix, and Visi).

First let’s find out about moringa.

Moringa Oleifera is a tree found in the foothills of the Himalayas known for its drought-resistant properties (1). The seedpods are eaten in Africa and Asia. The leaves are the most nutritious part and are eaten in Southeast Asia. The flowers are said to taste like mushrooms.

There seems to be no question as to the high nutritional value of moringa. It’s a good source of protein as well as vitamins, amino acids, minerals, and phenolics (2).

But delve a little deeper and the clinical studies aren’t there yet for many of the claims made by Zija Interntional. More on that below.

Who is Zija International? The founder of Zija is Ken Brailsford. He is credited with inventing herbal encapsulation, and with helping to bring moringa to the supplement industry after watching a documentary about the health benefits of consuming parts of the moringa tree.

Mr.Brailsford is actually something of a “star” in the herbal supplement world. He started Nature’s Sunshine in the 1970s, to capitalize on his new herbal encapsulation methodology. He ran that until 1979 when he left to become a stockbroker because of a noncompete clause with Nature’s Sunshine (3). He later went back but fully retired in 1997 until he founded Zija years later.

The company is based in Lehi, Utah and boasts an executive team of “experienced MLM professionals.”  That would include CEO Rodney Larsen who was hired to promote the growth goals of Zija. Mr.Larsen has been with ZI since 2006 and his LinkedIn profile shows no other data before that year. Some Zija affiliate websites do mention that he worked for NEXX and a branch of NuSkin Entrprises before joining Zija.

President Brad Stewart’s profile mentions that he has managed his career “through vision and faith”. He has been involved in network marketing his whole life.

Executive Vice President Darrell Eyre started as an Amway distributor and has been in network marketing for 25 years.

COO Michael Hershberger has over 15 years experience in management and IT and an MBA.

The takeaway: apart from the Chief Operating Officer, Zija International is run by people who have pretty much always worked in network marketing. The founder is recognized as an important figure in herbal supplement history and founded one of the oldest and most successful herbal supplement companies in the world.

Zija International is a BBB accredited business with a rating of A+.

Products

The ZI products can be divided into three categories: moringa, ameo, and ripstix. Headed by  Harvard Medical School valedictorian Joshua Plant, the scientific wing of Zija International is actively engaged in formulating new products based on moringa and other botanicals.

Moringa is believed to support a wide range of health benefits, including anti-inflammatory support, improved digestion, improved mental clarity, increased energy, anti-aging, immune system support, and blood glucose level regulation. All of these benefits are listed on the Zija International website.

Scientific evidence and clinical trials, however, are hard to find.

There is one agricultural study  where mice and ruminants were given moringa tea. It was found that the white cell count in the mice who drank the tea was significantly higher. Mice also experienced reduced inflammatory responses.

In that same study, Moringa also improved cell viability in sheep and goats, and reduced oxidative stress from internal parasites. No effect on the gut health of pigs was observed, however (4). The results of this study have only been published informally to date.

The same Ag & Tech school that’s conducting that study is also looking into the use of moringa to promote animal health. Specifically, they’re researching moringa’s effects on the immune system (on B and T cells). In addition, they’re studying moringa’s effects on growth rate and performance of pigs. However, at this time it’s merely stated that more research is needed (5).

There is also a World Health Report citing the use of moringa in the use of water treatment in developing countries (6). But so far, not much has made it into the National Institutes of Health’s PubMed system.

The takeaway: moringa is incredibly nutritionally dense, but clinical studies are needed to support many of the health benefit claims made by Zija Interntaional.

Essential oils produced with clinical-grade standards and Zija’s exclusive patent-pending certification system.

Ripstix Hydration and Fitness Line – these are energy drinks in powdered form. Fitness supplements containing L-arginine (8) and electrolytes, they also contain fructose which some people try and stay away from.

Compensation Plan

There are tens of thousands of independent distributors working for Zija International. They have access to an extensive network of Zija training modules, including videos, an app, audio training, all of which is measured by a series of exams.

It’s the only MLM known to have a certification process for its distributors. Not only that, but every 90 days, distributors must re-certify. Passing exams means higher pay, too (7).

This is similar to how non-MLM companies handle their training. For example, public school teachers get pay raises when they pass graduate-level courses from accredited institutions of higher learning.

So what if Zija operates its own training, testing, and certification program in-house: it’s far above and beyond what you’ll see in other MLM companies.

Details:

1) IBOs profit by purchasing products at wholesale prices and selling them at retail (up to 25% profit).

2) Qualify to earn commission by being on autoship for at least 75 PV per month.

3) Get 10% of sales made by your personally enrolled recruits.

4) Team commissions and further bonuses as you advance in rank.

Recap

Zija appears to offer a good product. They have done a lot of things right and have a unique niche in the competitive nutritional supplement industry. But the income potential isn’t worth my time.

I’m not saying Zija International is a bad company – they’re not.

With any MLM, peddling products to your family members and friends at church might work for a couple months…maybe over a year if you’re lucky.

In the end, it’s still the sad story of selling hype and chasing the hot opportunity.

There is a better way.

Check this out. This will help wreck your money-chasing habits.

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